Technology, Media & Entertainment

Overview of the Disposal Directions (Guidelines) on Internet Keyword Advertisements


Keyword advertising has become a widely adopted marketing strategy for websites to increase exposure. However, if its usage causes consumer confusion ...

March 17, 2025

Can Game Companies Unilaterally Terminate a Player’s Right to Play After They Download an Online Game?


Issues arising from termination of players’ access to their digital games In the past, computer and console games were predominantly sold in...

March 10, 2025

WP Contributes to Practical Law’s Doing Business in Taiwan


Our team, including Greg Buxton and Christine Chen, contributed to Practical Law’s Doing Business in Taiwan. This Q&A provides a high-level o...

February 19, 2025

WP represents 37 of the world’s biggest brands


Interbrand has released its 100 Best Global Brands list for 2024, and Winkler Partners is proud to represent 37 of the brands featured this year, incl...

January 7, 2025

Beyond the Legal Frameworks that Regulate Ambush Marketing during the Olympics


In response to ambush marketing that seeks to ride on the wave of popularity generated by large sporting events such as the Olympics, various countrie...

November 21, 2024

Navigating Legal Boundaries During Olympic Fever: A Brief Discussion on Ambush Marketing


For a few weeks every four years all eyes turn towards the spectacle of sport that is the Olympic games. Despite the high costs associated with being ...

July 26, 2024

When AI becomes the scalper, is there any way to regulate it?
- A brief overview of Taiwan and foreign frameworks


From the record-breaking concerts of Blackpink to baseball games at the newly opened Taipei Dome, fans are feeling the sting of ticket scalping. Unfor...

July 8, 2024

Google Remembers Your Dark Past: Can I Claim the “Right to be Forgotten” in Taiwan?


Many people might have had the experience of searching up their own names on the Internet. These web searches give us the means to dig up nostalgia-ev...

May 13, 2024