Modern day business managers use a variety of marketing techniques to promote consumer recognition of their company’s trademark or consumption of go...
What You Should Know About the Labor-Management Conference in Taiwan
What is the Labor-Management Conference and why should you care? The Labor-Management Conference (“the Conference”) is a formal assembly of labor...
Do I Need Clout to Protect My Name?
– The concurrence of name rights and trademark rights
After the fight for the 2022 Qatar World cup came to a close, a series of new battles in the world of trademarks popped up. In China, media outlets re...
5 Things to Note in a Video Game Publishing Agreement
Since the turn of the century, the global video game business has grown at a rapid pace and in a manner that many view as nearly recession-proof. Acco...
Commercial Puffery or False Advertising? – The Boundary Lines for the Use of Superlative Claims
Consumers readily associate Red Bull energy drink with the slogan "Red Bull Gives You Wings," but most consumers do not actually believe they will gro...
Converting a Representative Office into a Branch Office
In April 2021, the Ministry of Economic Affairs revised certain rules relating to the formation of branch offices. One of the major changes now allows...
Will I Waive my Right to Claim Trademark Infringement by Being Silent About Counterfeit Products?
For trademark owners, counterfeiting has always been a very troubling issue. Sometimes, even if a company knows that counterfeit goods are circulating...
In a bid to induce gamers to purchase games or in-game treasures, video game developers have historically employed the language of “a high likelihoo...